Many people approach networking with a transactional mindset what can I get from this person? This approach is short sighted and often counterproductive. The most successful networkers emphasize a giving mindset. They focus on offering help, sharing knowledge, and connecting others.
Tip: Begin every networking interaction by asking, “How can I help this person?” This could mean offering a resource, providing an introduction, or simply listening and offering support. When people recognize your genuine interest in helping, they’ll be more likely to support you in return.
Be authentic: Build real relationships, not superficial ones
Authenticity is the cornerstone of any strong relationship. People can usually sense when someone is fake or opportunistic. Instead of trying to impress others or portray yourself as perfect, be honest, vulnerable, and authentic.
How to practice Authenticity:
- Share your true interests and passions.
- Don’t be afraid to admit what you don’t know.
- Stay sincere and curious.
Real relationships transcend job titles and industries. They’re built on trust and mutual respect. These only develop when others sense your sincerity.
Master the art of listening
One of the most overlooked networking skills is active listening. Too many people focus on what they want to say instead of listening to what others are saying.
Listening tips:
- Maintain eye contact and nod occasionally to show your interest.
- Ask open-ended questions like “How did you get into this career field?” or “What are you passionate about?”
- Avoid interruptions. Let the other person finish their sentence.
When people feel heard and understood, they automatically remember and value their listeners.
Create Win Win Situations
The best relationships are mutually beneficial. Look for opportunities to create win-win situations where both sides gain something valuable. This doesn’t always have to be material; sometimes encouragement, insight, or validation can be very meaningful.
Examples:
- Introducing two people who could benefit from each other.
- Sharing a helpful article or tool with someone after a conversation.
- Giving feedback or developing ideas together.
When you consistently help others succeed, your reputation as a mediator and problem solver strengthens the
The solver grows exponentially.
Be strategic without being calculating
Strategic networking means identifying the people and communities that align with your goals and values. But that doesn’t mean you should only network when you need something.
Be strategic:
- Attend events related to your industry or interests.
- Join groups (online and offline) that attract like minded people.
- Talk to people you admire and ask thoughtful questions.
Remember: People notice when they’re being taken advantage of. Instead, build relationships before you need them and nurture them regularly.
Follow up and stay in touch
A one-time meeting isn’t enough to build a lasting connection. What separates good networkers from great ones is the ability to follow up and stay in touch in a meaningful way.
Follow-up ideas:
- Send a thank you note or email after the initial meeting.
- Share relevant updates, resources, or invitations.
- Comment thoughtfully on their social media posts.
You don’t have to send messages weekly, but checking in occasionally shows that you’re interested in others and stays on their radar.
Use digital tools to expand your network
In the digital age, platforms like LinkedIn, Twitter, and even Instagram can be powerful networking tools when used skillfully.
Best practices for digital networking:
- Keep your profiles up-to-date and professional.
- Share content that reflects your interests and values.
- Meaningfully engage with other people’s posts don’t just like them, but comment and start conversations.
- Digital platforms allow you to stay visible and accessible. They also allow you to expand your network beyond geographical boundaries.
Attend events with purpose
Networking events, conferences, and meetups can be overwhelming if you don’t approach them strategically.
How to maximize event success:
- Set a goal (e.g., meet three new people, meet someone from a specific field).
- Arrive early to talk to speakers or organizers.
- Prepare an elevator pitch, but remain flexible in your speaking style.
- Focus on quality, not quantity. A few in depth conversations are more valuable than 20 superficial ones.
Don’t forget to follow up after the event with personalized messages and actionable suggestions.
Practice patience and think long term
Relationships take time to build. One secret to successful networking is understanding that the benefits often don’t materialize until months or even years after the initial contact.
Avoid these mistakes:
- Don’t expect immediate results.
- Giving up after just one interaction.
- Focusing only on “high level” people.
Some of your most valuable connections may begin with small, seemingly inconsequential interactions. Be patient and stay present.
Invest in your personal brand
Your personal brand determines how others perceive you your values, expertise, and personality. It determines what others say about you when you’re not present.
Build a strong personal brand by:
- Sharing your insights and experiences through blogs, videos, or social media.
- Being consistent in your communication and actions.
- Demonstrating reliability, professionalism, and friendliness.
If you’re perceived as helpful, knowledgeable, and trustworthy, you’re more likely to be approached about opportunities even if you didn’t ask for them.
Diversity Matters Expand Your Circle
It’s easy to stay in your comfort zone and only connect with people similar to you. However, diverse networks are proven to be more innovative and resourceful.
How to expand your network:
- Attend events outside your industry or target audience.
- Connect with people with different backgrounds, experiences, or perspectives.
- Be open to learning from everyone not just those “above you.”
A rich, diverse network can provide you with unexpected insights and opportunities.
Make it a habit, not a one time activity
Networking should be a regular part of your lifestyle, not just something you do when looking for a job or starting a business.
Integrate networking into your daily routine:
- Set a goal to contact one person every week.
- Send a thank you or appreciation message to someone who has inspired you.
- Set aside regular time for coffee klatches, video calls, or lunches together.
Consider networking as an ongoing investment. The compounding effect will reward you in unexpected ways.
Conclusion:
Successful networking doesn’t mean being extroverted, manipulative, or constantly self-promoting. It’s about building authentic relationships based on trust, generosity, and shared values. The most influential people you admire whether in business, media, or academia didn’t do it alone. They built networks that supported, challenged, and nurtured them. With an attitude based on service, authenticity, and long term connections, you too can unlock the hidden power of networking. Remember: a single meaningful connection can change your life. So get started today. Reach out. Add value. Be authentic. Build a network that will not only help you succeed, but also enable you to support others on their journey.more info…